Senior Consultant

A seasoned Brandtrust veteran, Tania has led a wide array of clients through every step of the Brandtrust approach to find and leverage deeper insights. Many clients have come to rely on her natural business acumen and creative savvy to help them resolve complex brand issues.

Tania brings a great deal of passion to every aspect of life, and that is certainly true of her approach to work. "What's really exciting about our process is that we get our clients to take off their business hats and really connect with what is driving the consumer," says Tania. "It's highly emotional and it's also just simply fun to help our clients get to that moment of clarity and understanding."

With a background in PR and journalism, and a way of thinking that always challenges the status quo, Tania continuously encourages her clients and colleagues to look beyond the obvious aspects of any challenge. She has applied this "but why not?" attitude to help clients as diverse as FedEx, Allstate, Levi's, Nestlé, Coca-Cola Company and Kraft.

Tania is a native of Barcelona, Spain, who has lived in the United States for the last decade, despite Chicago's frigid winters. She has been painting since her teens and has had her work exhibited in several Chicago galleries and restaurants.